I have been using GenEsscents for 2-years now. I switched to using natural deodorant as the other deodorants gave me lumps on my underarms. I never tried any other natural deodorants prior to using GenEsscents. I chose GenEsscents because of the product description. Once I started using it, I notmy underarms were smooth and soft. I would definitely recommend GenEsscents to my family and friends!